Choosing the right incentive program makes the difference between zero growth and increased revenue. Incentive travel is a powerful and successful motivational tool for sales and advertising channels, helping to ensure that there will be an improvement in bottom-line results.
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Increases Sales
Working towards winning a fabulous travel experience motivates, increases morale and inspires innovation in the workplace. These things combined increase sales and improve productivity.
Properly designed and executed incentive travel programs can increase sales productivity by 18% and produce an ROI of 112%. – Incentive Research Foundation
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Creates Memorable Experiences
Travel creates global experiences and memories that will last a lifetime, and that has a double impact – the actual experience and later, the memory of time away.
Pleasurable experiences are a bigger part of identity than possessions in creating happiness. In addition, shared experiences are also looked upon more favorably because they connect people more than shared consumption does. – Cornell University
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Builds Relationships
Face-to-face interactions between colleagues through shared experiences strengthens bonds and opens lines of communication.
Understanding why people do business is more important than understanding what they do, and this kind of understanding is only attainable through in-person interactions. – Forbes Magazine
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Strengthens Loyalty
A dream destination with fellow colleagues reinforces how deeply a company appreciates the achievements of its top performers.
If a program’s objective was to attract and retain employees, results show that 72% of qualifiers had an increased sense of loyalty and belonging that kept them contributing to their organizations. – Society for Incentive Travel Excellence Survey
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Appeals to Everyone
Travel is something that everybody dreams about. The urge to get away — to leave everyday concerns behind — is more compelling than ever, and can’t be valued in dollars.
In a recent survey, 89% of millennials prefer benefits like travel over a pay raise. – Glassdoor
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Fits Any Budget
Travel programs can be customized to meet both business and budget goals which makes them more affordable for the rewarder and more personal for the performer.
Incentive travel budgets are up and 46% of U.S. businesses use incentive travel. – Incentive Research Foundation