The Incentive Research Foundation’s (IRF) 2024 Attendee Preferences for Incentive Travel survey provides valuable insights into the preferences of sales professionals regarding incentive travel destinations and program elements. This fourth annual survey was conducted in March and included responses from 400 sales/marketing professionals aged 23-65, 72% of whom had won an incentive travel award in… Read More ›
Gen Z & Incentive Travel: Trends & Tricks
Incentive travel for Gen Z, like any generation, requires a tailored approach that aligns with their preferences, values, and behaviors. As with every generation, people who identify themselves as Millennials or Gen Z think and behave differently to the groups that came before them. So, to effectively engage these groups, companies need to first understand… Read More ›
Unlocking Success: The Many Benefits of Incentive Travel Programs for Insurance Companies
In the highly competitive landscape of the insurance industry, companies are constantly seeking innovative ways to motivate and reward their employees for exceptional performance. One such powerful tool gaining popularity is incentive travel. These programs go beyond traditional rewards, offering unique experiences that not only boost morale but also contribute to the overall success of… Read More ›